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Senior Social Media Manager (m/f) Global

Wer sucht Red Bull Media House GmbH
Wo arbeiten Salzburg
Wie arbeiten Vollzeit
Wann anfangen TBD

Red Bull Media House is a global media company that produces, distributes and publishes authentic content and inspirational entertainment programming in the sports and lifestyle genres. From film to television, print to digital media, music and games, the company's products can be experienced on the latest devices and platforms, fascinating audiences worldwide. For more information visit www.redbullmediahouse.com.

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AREAS, THAT PLAY TO YOUR STRENGTHS

  • In a nutshell

In this role you will be responsible for all of Red Bull’s global branded social media properties. You will oversee a large team of channel managers, community managers, project managers, and video editors. Your key responsibility is to ensure that the company’s objectives are communicated across our global social properties. You´ll work closely with a variety of stakeholders internally and externally, and be accountable for the voice, tone, and curation of our global Social Media channels.

  • Oversee global social media presence

One aspect of this role will be to manage the strategy and programming for our global social media accounts (i.e. Facebook, Instagram, YouTube, Vimeo, Giphy,…) and exploring any new possible platforms.

  • Managing Resources

You´ll be responsible for a 24/7 channel management team around the globe. You´ll lead and develop this large team of internal and external resources, taking a hands-on approach with developing talent and supporting their growth. You will ensure that all channel mangers have the correct education, tools, and content to engage our key audiences.

  • Push the boundaries of Community Management

You will push the boundaries of community management not only by overseeing their strategy, but also by building an analytic-based community engagement funnel and ROI calculation. Providing support, guidance, and execution on several brand projects is part of this role as well.

  • Oversee Brand Activation

You will need to provide support, strategy, and execution on a handful of brand marketing projects.

  • Real-time Content Creation

You have the opportunity to manage an editing resource that will be responsible for generating real-time content for all of our channels.

  • Analytical Decision Making

You´ll work closely with our analytics team to ensure that we are optimizing our reach and interaction potential with key audiences. Another exciting aspect is the optimization of all videos for each particular platform.



YOUR EXPERIENCE INCLUDES

Bachelor’s Degree in marketing, public relations, business, or similar field

Minimum of 7 years of experience in large reach Social Media account management

Background in performance-based social media marketing

Experience in developing loyal audiences through social media

Strong understanding of online and social media technology landscape

Experience in leading a team and able to manage large global teams

Proven ability to strengthen stakeholder relationships within a team

Excellent understanding of the relationship between paid and organic social media initiatives

Ability to think, plan and execute resourcefully, with minimal supervision

Deep knowledge of sports and culture

Lover of memes

Fluent in English, multilingual a bonus


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